Wisconsin State Journal: Just Ask Us: When did it become popular to make March Madness brackets?

// Industrial & Systems Engineering

Tags: In the Media

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This Wisconsin State Journal article features Industrial and Systems Engineering Associate Professor Laura Albert McLay.

Q: When did it become popular to make March Madness brackets?

A: Basketball fans have been creating NCAA tournament brackets for decades, but UW-Madison engineering professor Laura Albert McLay said that the ease of making brackets online has drawn in more casual fans in the past 15 years. Read more…